Resource | Research | Breastfeeding
WIC Infant and Toddler Feeding Practices Study 2: Infant Year Report

The WIC Infant and Toddler Feeding Practices Study–2/“Feeding My Baby” captures data on WIC caregivers and their children over the first 5 years of each child’s life to address a series of research questions regarding feeding practices, the effect of WIC services on those practices, and the health and nutrition outcomes of children on WIC.

Resource | Research | Nutrition Education
Environmental Scan and Audience Analysis for Phase II of Eat Smart. Play Hard.

The Food and Nutrition Service (FNS) launched the Eat Smart. Play Hard. campaign to promote the U.S. Department of Agriculture’s (USDA’s) healthy eating and physical activity messages to children ages 2–18 and their caregivers. This campaign is an FNS agency-wide initiative and represents the latest effort by FNS to meet its strategic goal of improving the nutrition of children and low-income adults while at the same time addressing the major public health issue of the increasing prevalence of obesity among our Nation’s youth. The FNS nutrition assistance programs have a potential reach of more than 48.2 million children. Delivery of the Eat Smart. Play Hard. messages across these programs has the potential to impact eating and physical activity behaviors in a positive way.