Resource | Report
Farmers' Markets Accepting SNAP Benefits Nationwide

SNAP Authorized Farmers' Markets as of August 4, 2019.

Resource | Webinars/Videos
SNAP at Farmers Markets: Incentives

Webinar: Instituting an incentive program is one approach that farmers markets are using to attract SNAP customers. This webinar will focus on what markets and their partners need to know about incentives, different types of incentives they could offer, and what they would need to do to introduce an Incentive program at their market.

Resource | Webinars/Videos
SNAP at Farmers Markets: Advertising and Marketing

Webinar: Advertising and marketing is one of the most important aspects of attracting SNAP clients to farmers markets. It is also one of the most difficult. This webinar will focus on strategies for ways to advertise and market farmers markets to SNAP clients.

Resource | Webinars/Videos
SNAP at Farmers Markets: Building Partnerships
Resource | Webinars/Videos
SNAP at Farmers Markets: Advertising and Marketing
Resource | Webinars/Videos
SNAP at Farmers Markets: Incentives
Resource | Technical Assistance & Guidance
State Point of Sale Letter for Markets and Farmers
Resource | Research | General/Other
Nutrition Assistance In Farmers Markets: Understanding the Shopping Patterns of SNAP Participants

This study was undertaken to understand why some SNAP participants shop at farmers markets and others in the same geographic area do not.  Results suggest that SNAP participants buy most of their fresh fruits and vegetables at farmers markets.  Of those who shop at farmers markets, overall value including quality and price are major reasons for shopping at markets.  Of those who do not, reasons for not shopping at farmers markets centered on convenience.

Resource | Research
Farmers Market Incentive Provider Study
Resource | Research | Assessing/Improving Operations
Nutrition Assistance in Farmers Markets: Understanding Current Operations

The United States Department of Agriculture is seeking innovative ways to increase Supplemental Nutrition Assistance Program
(SNAP) participants’ access to fresh produce by increasing the number of farmers markets and direct marketing farmers authorized to accept SNAP benefits. This study describes how farmers markets and direct marketing farmers operate and their perceive d benefits and barriers to accepting SNAP.